Sharing with a recent review, the flavor does taste more Gingerbread like than French Toast. There's no maple flavor to it, and its more cinnamon flavoring than anything else. The tub smells amazing, the coffee smells amazing once its shaken up.
Flavor? Its still pretty good!
Its not gritty and or bitter at all.
Its not sweet as some people would say, its still got that "coffee tang" to it.
Would I order it again, sure, but wouldn't be my first pick.
